Review like a marketer, not like a prompt tester
Generated assets should be reviewed as campaign materials. Do not only check whether the AI followed the prompt. Check whether the asset is clear, useful, brand-safe, and ready for the channel where it will be used.
Check brand fit
Confirm that the asset uses the correct tone, avoids forbidden claims, reflects the brand positioning, and does not introduce language that the brand would not normally use. If visual content is included, check colors, mood, product framing, and overall consistency with the brand guidelines.
Check channel fit
Each channel has its own expectations. A search ad should be direct and intent-based. A social post should have a strong hook. An email should have a clear subject line and call to action. A landing page should guide the reader through problem, promise, proof, and action.
Approve or regenerate
If the asset is ready, mark it as approved or use it in the next workflow step. If it is close but needs improvement, use Regenerate with a specific edit request.